The popularization of smart homes in households has become a trend. According to data from the International Energy Agency, the global penetration rate of smart home appliances will exceed 40% by 2025. With the continuous enrichment of application scenarios, smart apps, as the core entry point for interaction centers and interconnected devices, have also become a key factor affecting user experience. In this context, which apps are currently more popular among users in the market?

On January 27, QuestMobile released the 2025 China Internet Value List, and Haier Zhijia App won the first choice for 2025 smart living population. As an authoritative mobile Internet big data research institution in China, QuestMobile's list data is derived from real market research and analysis, which objectively reflects the active penetration level of various brands of apps in the industry. This award not only confirms the user scale advantage of Haier Smart Home App, but also reflects its industry-leading position in the field of smart homes.

The outstanding performance of Haier Smart Home App cannot be separated from its industry-leading strength in smart experience, open ecosystem, and service system.As the main entrance to smart homes, Haier Smart Home App brings users a home experience from passive control to active service. Through the "AI Life" section, it realizes intelligent management of all types of household appliances, such as kitchen refrigerators that can proactively remind of expired ingredients, washing machines that can book laundry, and water purifier filters that proactively provide replacement suggestions. Through the pioneering 3D smart home view function, digital twin technology transforms flat control into a 3D stereoscopic visual home, making user control more effortless.

Haier Smart Home App also creates an open ecosystem capability, linking rich smart devices from different industries.At present, Haier Smart Home has connected 6600+ecological resource providers, 55+brands, and 167+category devices, with a total of over 52 million connected smart devices and more than 13 million monthly active users. For example, by collaborating with car companies such as Changan and Chery to create a "human car home" full scenario solution, it brings seamless smart experiences of in car butler and home control car, extending smart life from home to outside.

In terms of smart life service system, Haier Smart Home App provides full lifecycle services for smart homes.On the app, it is possible to track the entire logistics order process, allowing users to view the order location and status in real-time, and the service progress is clear at a glance. Through AI self diagnosis of faults, smart devices can trigger self inspection when faults occur, and can also report with one click, solving problems with just one visit. To provide a more comprehensive after-sales experience, there is also an AI voice assistant called "Xiao You" built-in, which can complete consultations, declarations, and appointments just like chatting, greatly improving service efficiency.

Currently, the smart home market is accelerating its transition from single item intelligence to whole house intelligence. Haier Smart Home App, with its technological innovation and scene experience, has not only become a digital platform for connecting smart devices, but also an important entrance for users to enjoy smart life. Behind these differentiated user experiences is the reason why they continue to gain recognition and are chosen by more families.