On the afternoon of October 14th, at Binjiang in Xuhui, Shanghai. At the beginning of the press conference, Chen Yusen, CEO of Qianwen Office, reported a set of numbers: the product was launched in early August for more than two months, and e-commerce users have accounted for more than 20% of paying users, with an average of 38 complex tasks assigned to it per week.

E-commerce is one of the industries we have found to be most deeply utilized, "he said. The most commonly entrusted tasks by merchants include store inspections, business analysis, order inventory management, material design, and competitor price monitoring. In Chen Yusen's view, the cost of hiring a senior data analyst is not low, and many small and medium-sized businesses cannot afford it. This is exactly where AI can make up for it.

On that day, Qianwen Office released the e-commerce version and opened an invitation for testing. Chen Yusen said that the product aims to gradually open up to the entire industry within one to two weeks.

This product targets an old problem: merchants rarely only operate on one platform or store, but data is scattered across various backends, requiring people to log in, navigate, and verify one by one. Qianwen Office E-commerce Edition has integrated tools such as Business Advisor, Qianniu, Alibaba Mama Wanxiangtai, and Youzan;

Although Qianwen Office was born on Alibaba, what we want to do is not only serve Taobao merchants well, but also serve merchants operating on the entire platform, "said Chen Yusen. He positioned the e-commerce version as an independent third-party e-commerce agent, open to all platforms and merchants.

He gave an example of advertising: ads with ROI less than 1 are unlikely to be reinvested. The rule is simple, but as the store grows, timely stop loss often takes a while. Now that merchants have established rules, they can hand them over to AI for execution. The strategy is determined by the merchant, and Qianwen Office directly assists in cross platform execution

The three merchants on stage were the ones who truly made this release happen.

Sandy and her partner run two Tmall lingerie flagship stores, with 200 styles and about 10000 sketches for each new season. A designer can only produce up to 100 designs per day. Last year, the autumn and winter materials were not fully prepared until Christmas, and the peak season had already passed halfway. On the evening of October 7th this year at 8 o'clock, she sent the last batch of pictures. During the 15 days of Mid Autumn Festival and National Day, she used a third-party mapping tool called Qianwen Office Scheduling to generate about 37000 images. After screening, she left behind about 24000 images and completed all the peak season work three months in advance. She said that the proportion of these pictures receiving the "Selected" tag in the Tmall backend reached 74.7%.

OPC e-commerce seller Sandy

Liu Xianglong, the person in charge of industrial belt merchants, has opened a new 3D printing shoe store using Qianwen Office, with a cycle time reduced from 30 days to 7 days. He no longer makes samples, takes photos, and prepares goods first, but uses AI generated images to measure the product, and then creates orders for production. Last month, Qianwen Office conducted a layered diagnosis of his entire store and labeled a British style leather shoe as a "buried potential model". After increasing investment, daily sales increased from 5000 yuan to 20000 yuan.His day often goes like this: in the morning, he spends 30 minutes asking Qianwen Office to read business advisory data and give advice, and in the afternoon, he spends an hour executing, making his own judgments before execution. He said that now "one person+one AI" can run one store.

Liu Xianglong, Business Manager of Industrial Belt

Kan Ouli, the founder of Beijing boutique coffee brand Eight Bit, has been making music for the Spring Festival Gala for three consecutive years and is now using AI to cross over into e-commerce. He asked AI to analyze the cold brew coffee market, and the results showed that sun drying treatment had the highest proportion, contrary to his experience of "cold brew mainly using water washing". Is it because I'm getting old? "He said on stage, but he still had a try and see attitude. After adjusting the formula accordingly, the sales of the new product increased by more than 10 times compared to similar products last year.

These tools are not easy to use right away. Sandy said that in the first week, the colors of the underwear generated by AI were incorrect, the logo became garbled, and the proportions of the models were imbalanced. It wasn't until she wrote down the selection criteria in the designer's mind into rules and handed them over to AI that the scrap rate dropped from about 40% to 29%.

AI is our hand, we are the brain of this job. ”She said, 'AI is not taking away people's jobs, it's just bringing people back to the decision-making stage.'. But if you don't know how to use AI, it's really easy to be left behind by the times. ”

Qianwen Office also stated that this is only the first batch of functions for the e-commerce version, and the capabilities are still being improved. For the merchants on stage, the accounts have already been calculated.

We small businesses are not afraid of losing, nor are we afraid of change, "said Kan Ouli.