
The 2026 Financial Education and Promotion Week will be officially launched from September 7th to 13th, 2026. The Credit Card Center of Bank of Communications actively responds to the call of the State Administration of Financial Supervision and Administration, effectively improves the financial literacy and risk prevention ability of the public, and comprehensively carries out a series of activities for financial education and publicity week. The theme of this event is "Clear Financial Network Guarding Safe Consumption", focusing on key groups, deepening the "Consumer Protection Financial Knowledge Delivery" special action, promoting smart financial services to ensure people's livelihoods, highlighting the risks of financial network chaos, promoting legal channels for safeguarding rights, strengthening industry integrity culture construction, and spreading positive financial energy.
Multi channel integration to build a three-dimensional propaganda matrix
During the promotional week, the Credit Card Center of Bank of Communications carefully created multiple original short videos and micro films focusing on risk types such as information over authorization, money laundering and score running, illegal fundraising, installment loan traps, and AI technology derived financial fraud. Cleverly integrating financial knowledge into daily life scenarios such as "food, clothing, housing, and transportation" to help the public improve their financial literacy in a simple and understandable way. Among them, the microfilm "Zhang Guan and Li 'Dai'" has been broadcasted on the Shanghai Public Security Bureau's mobile TV column "Prevention Companion", and simultaneously placed on the carriages and platforms of 21 operating lines of the Shanghai Metro network, comprehensively expanding the coverage and social impact of financial education, effectively enhancing the public's awareness of financial security and prevention capabilities.
In response to financial "black and gray products" that infringe on consumer rights, such as professional debt and excessive collection of personal information, the Credit Card Center of Bank of Communications has planned and produced a series of long graphic and textual content, and continuously pushed it through its own channels such as official APP and subscription account, forming a multi-channel linkage broadcasting momentum.
At the same time, the Credit Card Center of Bank of Communications focuses on key groups such as the elderly, teenagers, and "two companies and two employees" (truck drivers, ride hailing drivers, food delivery drivers, couriers), continuously enriching the forms of financial education and publicity. Two live broadcasts with the theme of "digital intelligence finance for the convenience and benefit of the people" and "revealing financial fraud routines" were carried out on the Tiktok platform, and financial security knowledge such as digital intelligence protection measures to deal with new risks was widely spread through new media channels; Simultaneously pushing financial education text messages and conducting consumer rights protection research have further enhanced the convenience and enthusiasm of public participation in financial education activities.
Four party linkage between government, enterprises, police, and banks to provide precise services to new employment groups
On September 11, 2026, the Credit Card Center of Bank of Communications, together with the Shanghai Supervision Bureau of the State Financial Supervision and Administration Administration, the Xuhui Branch of the Shanghai Public Security Bureau, the Shanghai Financial Stability and Development Research Center, the Shanghai Interbank Association, the Shanghai Banking and Insurance Dispute Resolution Center, and the Shanghai Branch of China Post Group Co., Ltd., and other institutions, jointly visited the Xuhui Branch of China Post Group Co., Ltd. in Shanghai and held a special event called "Financial Classroom Enters Enterprises, Caring for New Employment". The purpose of this event is to accurately prioritize financial education and cover the source of new employment groups.
Participating units have expressed their opinions one after another; We need to further deepen the collaboration between government, enterprises, police, and banks, and establish a "financial security button" system for new employment groups such as couriers and food delivery drivers. At the event, the Credit Card Center of Bank of Communications invited representatives of express delivery personnel to serve as "Financial Anti Fraud Volunteer Promoters" and held a solemn employment ceremony to issue appointment letters. These express delivery workers who shuttle through the streets and alleys of the city are not only parcel couriers, but also carriers of financial security knowledge flow, delivering the "financial firewall" of anti fraud and anti fraud to thousands of households. Officer Xu Xiaohui and Officer Yang Fan from the Xuhui Branch of the Shanghai Public Security Bureau were invited to hold a themed lecture on anti fraud, which analyzed typical criminal methods such as telecommunications fraud, illegal financial activities, and "black and gray assets" in a simple and understandable way. At the lecture, a microfilm on anti fraud themes was also played, promoting financial security knowledge through case-based teaching.
On the same day, the Credit Card Center of Bank of Communications simultaneously opened a financial education and consumer protection market at the outdoor staff love gas station of Baise Road Post Office, extending financial education classrooms to community scenes. The staff distributed anti fraud propaganda manuals to postal couriers, surrounding food delivery drivers, nearby residents, and office workers taking lunch breaks. The on-site audience actively participated in various interactive games and financial knowledge consultation and Q&A sessions, enhancing their financial literacy and risk identification and prevention abilities through fun experiences.
Hundred counties, ten thousand stores, nationwide linkage to connect the 'last mile' of financial education
Relying on the "Hundred Counties, Ten Thousand Stores, Benefiting People's Livelihood" project, the Credit Card Center of Bank of Communications extensively carries out financial education activities with local characteristics in commercial districts in various counties across the country. Credit card departments of various branches go deep into commercial districts, set up unified theme promotional materials, use commercial district screens to display promotional videos, distribute promotional materials, and deliver financial knowledge to thousands of stores and households. During the publicity week, the headquarters coordinated and coordinated nearly a hundred on-site financial education activities nationwide, effectively extending the reach of financial education to the grassroots level.
During the Financial Education and Promotion Week event, the Credit Card Center of Bank of Communications always adhered to the development concept of putting people at the center, and through multiple online and offline channels, widely spread the positive energy of finance throughout the country. Starting from the source, we will effectively build a strong financial security line for the general public, and practice the original mission of "finance for the people" with practical actions.
Next, the Credit Card Center of Bank of Communications will take this promotional week as an opportunity to continue promoting the normalization and precision of financial education, and contribute to creating a clear and healthy financial consumption environment.