Vipshop, a special selling e-commerce platform, recently announced that its 4.19 brand special sale festival will officially start at 8 pm on April 16th.

It is understood that the 4.19 Brand Sale Festival is one of Vipshop's biggest discount promotions of the year. This year, the brand special sale festival will continue from 8pm on April 16th to 10am on the 20th, with limited edition hot selling and super value top selling activities throughout the entire process. Tens of thousands of hot selling products will be offered at discounts as low as 15% off and 20% off for daily low prices. Moreover, from 8:00 every night to 0:00 the next day, the "big brand night night flash purchase" will be launched, and the 4-hour limited time flash purchase platform will select ultra-high cost performance products. The activity products will be as low as 5% of the daily low price, for example, the OLAY third generation light spot small white bottle facial essence 100ml will be as low as 494 yuan, the Armani classic red tube lip glaze will be limited to 200 yuan, and the Skip ins flash wear outdoor dad shoes will be limited to 229 yuan, all of which are the freezing point prices that the platform does not have.

According to the relevant person in charge of Vipshop, in addition to limited edition bestsellers, this promotion will also launch themes such as "Spring and Summer Renewal", "Top Brand Direct Discounts", and "Super Direct Discounts". At the same time, consumers across the country can also search for "Cloud Shopping Rongcheng" or "Chengdu Consumption Coupons" on the APP, participate in the "Cloud Shopping Rongcheng Renewal Life" consumption coupon activity, and receive discounts on top of the promotion discounts. The big promotion will fully meet consumers' needs for high-quality spring and summer brands.