Riding the wind and breaking the waves, the journey begins again. On January 8th, the "Gallop to New Wins" 2025 annual meeting and networking event of Yili Group was grandly held in Hohhot. Yili Group's management personnel at all levels, business representatives, national performance elites, and over a hundred family representatives attended the annual meeting; In addition, nearly 100000 employees and their families from home and abroad watched and participated in the annual meeting through online live streaming.

The annual meeting was full of vitality, with exciting programs and cheers and applause. This annual conference also set up significant awards to inspire Yili people to create excellent results together. At this annual meeting and the recently concluded client conference, Yili invested over 600 million yuan to reward and motivate outstanding employees and partners, explore development opportunities together, and share a long-term future.

Pan Gang, Chairman and President of Yili Group, delivered a speech at the annual meeting. He said, "The external environment is complex and the market competition is becoming increasingly fierce. All Yili people have withstood the pressure, moved forward side by side, and continuously expanded their leading advantages with a new upward trend. With a new driving force of continuous evolution, they continue to lead the development of the industry." In 2025, all Yili people will always adhere to the consumer centered approach, actively innovate, accelerate evolution, continue to promote key work such as quality improvement and digital upgrading, continue to lead the industry's innovation and transformation, and achieve remarkable performance in 2025- in the first three quarters, Yili Group achieved a total operating revenue of 90.564 billion yuan, with the resilience of its main business improving and a steady momentum.

Growing together and sharing the fruits of development with employees

In his speech, Pan Gang pointed out, "Although achievements are important, what I value more is the firm belief, innovative courage, and practical drive of the Yili people. This is the support for our continuous success and the driving force for our continuous evolution

Yili has always regarded employees as valuable assets for the development of the enterprise, respecting, uniting and achieving employees, providing competitive material rewards and a broad development platform for everyone, and realizing the common progress and growth of the enterprise and employees, and sharing the fruits of development. By building an empowerment system, tapping into the potential of talents, actively creating a strong atmosphere of innovative work, promoting the deep integration of digital tools and business, enabling employees to master the thinking habits and abilities of "thinking with data and making decisions with data" in practice, and systematically enhancing their competitiveness; By creating the "Spring Rain Plan" to convey organizational warmth, continuously improve the office environment, ensure workplace safety and comfort, carry out cafeteria and catering improvement work, regularly conduct free clinics, and organize a variety of cultural and sports activities... From improving the hard environment covering food, accommodation, and transportation, to improving the soft environment focusing on employees' physical and mental health, we comprehensively enhance employees' centripetal force; We also establish growth channels to cover the entire career cycle, provide clear guidance for talents at different stages through targeted talent projects, and cultivate employees' growth ability from multiple perspectives.

At this annual meeting, Yili Group also rewarded outstanding employees and teams, covering business areas such as quality management, technological innovation, digital upgrading, and supply chain construction. Reward after reward not only recognizes the diligence, innovation, and outstanding contributions of these employees and teams; Furthermore, by setting a benchmark and inspiring all Yili employees to deeply understand consumer needs, innovate products, and make healthy and nutritious products serve more consumers.

Shared destiny, sharing the wind and rain with partners

At the recently concluded customer conference, Yili also set up over a thousand awards for global partners, covering areas such as team management, marketing innovation, terminal construction, channel development, and customer service, in order to pay tribute to global partners and thank them for their outstanding contributions to serving global consumers.

The dairy industry where Yili is located connects the lives of millions of farmers and herdsmen at the front end, carries more than 100000 employees and their families in the middle, and connects the dining tables of thousands of households at the back end. For many years, Yili has always adhered to the concept of "thickness is better than speed, industry prosperity is better than individual glory, and social value is greater than commercial wealth". In the process of development, Yili actively plays the leading and driving role of leading enterprises, empowers upstream and downstream development, helps and drives industry chain partners to grow together, and achieves mutual benefit and win-win results. Only in the upstream, Yili has established a "seven benefit linkage" mechanism consisting of technical services, financial support, risk sharing, high-quality forage, dairy cow quality, empowerment improvement, and digitalization, forming a community relationship of benefit sharing and risk sharing with farmers and herdsmen, and providing them with comprehensive assistance; Since 2020, Yili has invested nearly 30 billion yuan to provide comprehensive support for the upstream of the dairy industry through the "seven interest linkage mechanisms", driving 5.6 million farmers and herdsmen across the country to increase their income and become prosperous.

Creating a Healthy and Beautiful Life Together with Consumers for a Shared Future

In 2025, Yili will accelerate its diversified category layout and stimulate new momentum for multi-level growth. Grasp the diverse needs of the silver age population in blood sugar control, sleep quality, cardiovascular and cerebrovascular health, and bone health, fully draw on the concept of "medicine and food sharing the same origin" in traditional Chinese medicine, and develop personalized dairy products through the development and efficacy verification methods of cutting-edge technology; Targeting young consumer groups, continuously expanding product boundaries, pioneering the light milk juice category, and integrating products into diverse scenarios such as leisure sports gatherings; In response to systematic innovation breakthroughs in core research fields such as HMO, lactoferrin, and OPO, infant and toddler nutrition products have also been revitalized and upgraded.

Yili continues to promote the transformation and upgrading of its industrial chain, and build new business models for development. In the upstream of the industrial chain, establish long-term cooperative relationships with raw material suppliers, and through empowerment and resource support, assist in the stable development and transformation and upgrading of the milk source base. In the downstream of the industrial chain, we will make every effort to build a full chain and full scenario channel network, actively embrace emerging channels, and promote the extension of sales terminals from traditional shelves to member stores, e-commerce platforms, instant retail, catering channels, and other multiple scenarios.

The wind is strong and the horse's hooves are fast, and the young men walk together. Looking back on 2025, against the backdrop of constantly changing consumer demands and the retail market, Yili has always put consumers at the center, adhered to quality, explored innovation, and gained precise insights. Facing a new period of strategic development, Yili will continue to innovate and accelerate evolution, creating a quality leading advantage centered on consumers, bringing high-quality product experiences, warm service experiences, and resonant emotional experiences to consumers. In order to fully achieve the strategic goal of "becoming the world's number one dairy industry", Yili will ride fast and strive for innovation!