How to tell young people about century old craftsmanship? The answers to the entry of two luxury goods groups
During the 9th CIIE in 2026, two top luxury booths, LVMH and Richemont, coincidentally placed "craftsmanship" at the forefront. LVMH makes its seventh appearance with the theme of "New Generation, Continuing the Past and Opening Up the Future". Hennessy has released the "Ruiyang Collection Edition" for the Year of the Sheep, featuring a limited edition of 50 Baccarat crystal wine bottles worldwide. Cartier, a subsidiary of the Richemont Group, is themed "Chasing the Leopard Shadow". The Cheetah Double Head 3D Necklace features an invisible opening and closing mechanism, with almost no visible hinge structure when stretched, providing a soft and skin friendly texture. The two groups have different paths, pointing towards the same judgment. The exhibition booth at the CIIE is becoming the "manual of craftsmanship" for the top luxury brands.