Veeva Dialogue with Boehringer Ingelheim | From Insight to Foresight: How AI Reshaps Every Interaction between Pharmaceutical Companies and Customers

Ding Xiaofeng, General Manager of Veeva China, had a deep conversation with Philippe Houben, Head of the Business Excellence Team at Boehringer Ingelheim Greater China, providing insights and practical paths from the forefront of the industry on how AI can empower interaction between pharmaceutical companies and doctors. Philippe Houben believes that AI will be able to integrate information from many different dimensions, but ultimately it will be sales representatives who face and interact with doctors. In addition to the advice given by AI, there is also a human warmth - because I know you better than machines. ”He said that perhaps machines will become increasingly familiar with doctors, but at least for now, he firmly believes that the human dimension is important and will continue to be important.