Red Hat Moer, a knowledge-based website of "People's Account", expressed his views at the 2026 (22nd) China Advertising Forum · Urban Cultural and Tourism Brand Forum
On June 30th, the 22nd China Advertising Forum · Urban Cultural Tourism Brand Forum was successfully held in Luohu, Shenzhen. In an interview, the knowledge-based website "People's Account" Red Hat Moer shared her method of shaping the recognition of her works - instead of flocking to popular photo spots, it's better to search for the truly moving moments in the city. She used her experience of filming a village supermarket in Guizhou as an example: as a football novice, she chose not to talk about football, but instead recorded the details of the enthusiastic sharing of local cuisine by ethnic minority aunties on site. In her opinion, there is no shortcut to creating cultural and tourism videos. Only by personally visiting the local area can one find the true stories that cannot be predetermined. How to call a travel blogger if you don't go out? The starting point of good content is always the real experience. #Lehuo New Luohu # 2026 China Advertising Forum