The Cannes International Creative Festival is known as the "Oscar of brand advertising", and the Cannes Lions Selection is an important award in the Cannes International Creative Festival. The Cannes Lions Cup China selection competition consists of seven major events: print advertising, film and television advertising, digital marketing, public relations planning, story design, media strategy, and brand people.

Since 2003, the Cannes Lions Cup China Championship has been held for 23 years. During this period, we have selected hundreds of creative talents who have won international honors. Today, they have become internationally renowned creative talents.