Zhang Guohua: Mastering AI is an important capital to stand invincible

On October 24th, the 2025 China International Advertising Festival Interactive Advertising Forum was held in Beijing. Zhang Guohua, Global Vice Chairman of the International Advertising Association and President of the China Advertising Association, pointed out that whoever does not master AI will be eliminated, and whoever masters AI faster and better will be an important capital to stand firm in the future.