When 'expensive' becomes the touchstone, what kind of answer should Xibei submit?
When 'expensive' becomes the touchstone of trust, what kind of answer should Xibei submit?
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The national standard for pre packaged dishes should balance industry logic and consumer cognition
The real problem exposed by this dispute is far more than just a conceptual dispute. The core lies in the process of industrialization of Chinese cuisine, where the industry pursues standardized and scaled efficiency logic, and there is a mismatch between consumers' perception of "pot qi". In the already difficult situation of catering consumption, facing consumers' concerns and confusion, how to formulate a national standard that balances industrial development and meets consumer demand is quite challenging and testing for relevant departments.
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Does Luo Yonghao question whether it is reasonable for Xibei to use tax arbitrage
Therefore, to clarify this debate and determine whether there is tax arbitrage, the key is to determine whether the sale of "pre made dishes" provided in restaurants belongs to "catering services" or "selling goods".
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The Revelation of Xibei's "Collapse": How to Forge a Textbook level Public Relations Crisis
The future business competition is essentially a contest of trust. Transparency helps to enhance trust and improve accountability; Through institutionalized and normalized self-criticism, maintain organizational clarity, avoid arrogance and conceit, and dare to expose problems rather than cover them up; Open listening to internal and external criticism, responding to doubts with sincere attitude and continuous action. Only those enterprises that can integrate "transparency" into their bloodline and embed user value into their core strategy can cross the cycle and become true winners.
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Who has the right to view surveillance and publicly disclose Luo Yonghao's itinerary and menu?
On September 10, Luo Yonghao posted a microblog and roast that Xibei was "almost all prefabricated dishes, but also so expensive", and went on hot search. After a day of fermentation, Jia Guolong, the founder of Xibei, responded to the controversy over pre made dishes at an offline media communication meeting. He told the on-site media that he had reviewed the restaurant's surveillance footage and publicly released the menu of Luo Yonghao and his group dining, and launched the "Luo Yonghao Menu". But in the lawyer's view, this move violated Luo Yonghao's privacy and name rights.
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Participants of the national standard discussion on pre made dishes: The scope of pre made dishes is excluded, and ready to eat meals are not considered pre made dishes
Instant and ready to serve products are no longer considered pre made dishes, while ready to cook and hot products are pre made dishes.
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Xibei Apology Letter Iteration Record: From Crisis Public Relations to Prefabricated Dishes "3 How's"
At this moment, if Xibei wants to truly rebuild trust, he should not be too concerned about "copywriting", but should have more courage to "do what he says". After all, what consumers want is not a perfect explanation, but a steaming sincerity on the dining table.
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Pre made and freshly made dishes in the eyes of restaurant owners
Clear standards and open information may be the best antidote to this storm.
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Did Luo Yonghao taste the "pre made dishes" in Xibei?
More importantly, Jia Guolong may sue Luo Yonghao, further escalating the situation. The commercial standoff sparked by the definition of pre made meals quickly evolved into a public debate involving laws, public opinion, and industry standards.
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Jia Guolong's mouth is tough, Luo Yonghao has found a new "hammer friend" again
On September 12th, at 8:30 pm, Luo Yonghao livestreamed, 'We will talk about the Xibei matter'. Netizens are all gearing up to squeeze into the live broadcast room and see how Luo Yonghao can "force" Xi Bei.
